Recraft is an AI image generator built with designers in mind. Its standout ability is producing real, editable vector graphics — not just flat images — which makes it especially useful for icons, illustrations, logos and brand assets that need to scale cleanly.
Key features include:
- Vector generation that outputs editable SVG artwork
- Custom styles created from your own reference images, for consistent brand visuals
- Strong prompt understanding and built-in art direction
- Photorealistic images, illustrations and design-ready typography
- A mockup generator, image upscaler, background remover and AI eraser
Consistency is Recraft’s biggest advantage: once you’ve defined a style, you can generate whole icon sets or illustration series that look like they belong together, which is difficult with most AI image tools.
Pricing is credit-based. The free plan offers 50 credits a day, but images are public, commercial rights aren’t included and vector export is limited. Basic costs about $10 per month and adds commercial rights, private generation and vector export, with 1,000 monthly credits. Advanced (about $27) and Pro (about $48) offer more credits, and Teams plans are about $55 per seat.
Recraft isn’t a layout tool for social posts or presentations, so most people pair it with a design editor. For vector and icon art, it’s a leading choice.
