Flowcode is a QR code platform used by many large brands to connect offline marketing — packaging, TV, billboards, events and print — to digital experiences they can measure. Its codes are known for their distinctive, branded designs.
Key products and features include:
- Flowcodes: branded, customizable QR codes
- FlowURLs: trackable, personalized digital links
- FlowHubs: branded mobile landing experiences
- FlowID: first-party customer data capture and identity profiles
- Analytics and integrations with Salesforce, HubSpot, Adobe, Mailchimp, Snowflake, Zapier and more
- Enterprise governance with workspaces, Brand Kits and API access
Flowcode’s focus on first-party data makes it attractive to marketing teams that want to learn who is scanning, not just how many people scan.
A free QR code generator is available to get started, but Flowcode’s full platform is sold to businesses through demos and sales quotes, and pricing isn’t published on its website.
That makes Flowcode less accessible for small businesses and harder to compare on cost. For marketing teams at larger brands wanting branded codes, rich analytics and data capture, though, it’s a strong option.